I love Instragram. It is almost entirely visual, which is awesome in so many ways. It helps people understand better how to communicate visually, which is a great thing for all of us. One of the biggest obstacles to doing domestic advertising is that it has to be understood by the most literal of consumers. If I am working in France, the level of visual sophistication is much greater, the pictures can have far for subtlety and still be viable. It is the inverse of Kandinsky’s artist pyramid. Rather than the singular artist at the top pull up the base, it is the base moving up closer to the pinnacle. Or something like that. In my view, anytime you get people using pictures to communicate it is a good thing. It makes Twitter seem tedious, and Facebook seem so last century. One look at the Facebook interface and I just want to scream, so obtuse, so graphically retarded, so obviously abusive of its users. It is something only a code geek or a Google engineer could possible admire. Instagram is everything it is not.
I get asked all the time if I feel threatened by this new wave of iPhone bearing Instagramming photographers. Why would I possible feel that way? I think everyone, every single person on the planet should be Instagraming and we would all be better off.
My Instagram feed is dhstewart.